Yvon Mouchel is the founder and creative force behind Parfums Divine, the independent perfume house he established in 1986 in Dinard, on the coast of Brittany. Hailing from the cosmetics world, he developed his passion for perfume, driven by a deep fascination with the artistic and emotional power of scent. Instead of following trends, Mouchel deliberately chose an independent path, allowing him to maintain complete creative freedom and focus on refined, characterful compositions with a distinct classical elegance.

Together with renowned perfumers such as Yann Vasnier and Richard Ibanez, he created a collection of fragrances known for its beauty, clarity, and timeless signature. His perfumes combine the ambiance of classic French haute perfumery with a modern sensibility, without losing their own identity. For Yvon Mouchel, perfume is above all an art form, a vision that is palpable in every creation from Parfums Divine.